
Christopher M. Harris, Ed.D.
Director of Graduate Marketing and Recruitment
College of Hospitality, Retail and Sport Management
USC's MBA / MSEM combination degree allows students to earn a Master of Sport and Entertainment Management and an MBA in just two years.
The University of South Carolina is home to some of the best master's degree programs in the nation for sport and entertainment management and business administration.
The Master of Sport and Entertainment Management (MSEM) degree program is ranked No. 1 in the SEC and No. 6 in the world (SportBusiness, 2024). It is based in the prestigious Department of Sport and Entertainment Management within USC's College of Hospitality, Retail and Sport Management.
With the No. 1 international MBA in the nation, the Darla Moore School of Business has built a reputation of success for its top-ranked MBA programs. The One-Year Master of Business Administration (MBA) degree program provides a rigorous curriculum designed to have an immediate impact on your career.
The MBA / MSEM combination degree will empower students to earn both of these degrees in just two years — maximizing their investment and career advancement opportunity.
Graduate students are admitted through a cooperative effort between The Graduate School of the University of South Carolina and the Department of Sport and Entertainment Management. All applicants for the master's program in sport and entertainment management must apply through the Graduate School.
Prior to beginning the online application process, it is helpful to gather the required supporting documents and contact information for those who will be writing letters of recommendation in support of your application.
Work experience can be beneficial in your overall application file. Applicants should consider highlighting any full-time work in sport and entertainment along with any relevant internships and practicums they have completed.
The Department of Sport and Entertainment Management offers a limited number of graduate assistantships to MSEM students. Graduate assistants will help with research, teaching, and / or other departmental tasks for 10-20 hours per week in exchange for a stipend. In addition to the stipend, out-of-state students awarded a graduate assistantship will receive in-state student tuition rates. To apply for an assistantship, simply indicate "yes" when asked if you desire to be considered for an assistantship during the online application process.
SPTE also offers fellowship opportunities. Fellowships also provide a waiver so students only pay in-state tuition and a scholarship of $250 per semester. There are no work requirements for fellowships.
The Darla Moore School of Business offers MBA fellowships of $250 per semester to admitted out-of-state students so they only pay in-state tuition with the applied waiver. Additional fellowships are offered to top candidates who have work experience and have submitted GMAT or GRE scores.
Applicants should contact the Office of Student Financial Aid and Scholarships for other assistance opportunities.
Earning an MBA alongside a Master of Sport and Entertainment Management (MSEM) offers a unique educational experience that equips students with a powerful combination of business acumen and expertise. The University of South Carolina’s MBA / MSEM combination degree allows students to deepen their understanding of sport and entertainment management while simultaneously developing a strong foundation in core business disciplines such as finance, marketing, strategy, and leadership.
This dual-degree approach can provide graduates with the versatility to pursue a wide range of careers across the sport, entertainment, and business sectors. Organizations within these industries increasingly value professionals who not only understand the nuances of event management, sponsorship deals, and media rights but also possess the strategic and financial skills to drive organizational growth and success.
Through this program, students gain insight into the intersection of business strategy and the dynamic world of sport and entertainment. They explore how key business functions such as operations, data analytics, and corporate partnerships influence the success of teams, venues, and entertainment companies.
Combining these two master’s degrees into an accelerated two-year program can allow students to develop a comprehensive skill set that may open doors to leadership positions in fields such as team operations, venue management, entertainment finance, sports marketing, and more.
Use our interest form to get more information or reach out directly to Christopher M. Harris, Ed.D.
Director of Graduate Marketing and Recruitment
College of Hospitality, Retail and Sport Management
MSEM Program Director
Interim Associate Dean of Graduate Education
Professor
College of Hospitality, Retail and Sport Management
Department of Sport and Entertainment Management
Director of Recruiting, Full-Time MBA Programs
Darla Moore School of Business