Specialize your retailing degree in fashion merchandising and digital innovations, which blends design, technology, marketing, sales, social media management and more.
Pursue your passion in the fashion and apparel industry. Go beyond the classroom with behind-the-scenes field trips, exclusive work options, study abroad courses and opportunities to attend national industry conferences and the biggest events in fashion.
Earn a degree from one of the Top 40 fashion merchandising programs in the United States.
Big Apple Bound
Gain experience at New York Fashion Week and the National Retailing Federation annual conference in NYC.
Design and Show
Join the Fashion Board student organization, where students have the opportunity to host a runway event.
Experience using the latest industry software, and have the opportunity to earn software certifications.
What You’ll Study
Gain a focused understanding of the business from fashion product analysis to visual merchandising to fashion law. Each summer the Department of Retailing offers a variety of study abroad classes on fashion management in places like Paris, London and Milan.
Gain the professional and personal intelligence it takes to have a successful career.
Overseeing sales, inventory and customer service to ensure smooth and profitable functioning of a retail business
Selling products or services by identifying and meeting customer needs and building relationships
Examining and interpreting information to uncover insights and inform decision making
Creating new or improved products that meet customer needs and expectations
Conducting online buying and selling, managing transactions and delivering products or services through digital platforms
Curating and presenting fashion products, optimizing displays, and implementing strategies to drive sales and brand appeal
Using your degree
Make your college experience the foundation for a successful future.
Learn how alumni use degrees with outcome data from Gamecock GradStats, a service of the University of South Carolina Career Center.
- Product Line Manager
- Digital Merchandiser
- Marketing Manager
- Omnichannel Strategist
- Retail Entrepreneur
- Supply Chain Manager
Average Alumni Salary
Five to 10 years after graduation without additional education $71,701
- Fashion Merchandising
Employers of Alumni
- Lowe's Companies, Inc.